Dallas Cowboys Dominate as World’s Most Valuable Sports Franchise at $10.1 Billion
The Dallas Cowboys may be staring at yet another season without a Super Bowl appearance, but owner Jerry Jones has little reason to worry when it comes to the team’s financial success. Despite a decades-long championship drought, the Cowboys remain a global powerhouse, leading Forbes’ latest rankings of the world’s most valuable sports franchises. With a staggering valuation of $10.1 billion, they top the list for the ninth consecutive year.
The Golden State Warriors, riding their NBA success, take second place at $8.8 billion. Following them are the Los Angeles Rams ($7.6 billion), New York Yankees ($7.55 billion), and New York Knicks ($7.5 billion).
While the Cowboys’ on-field performances often frustrate their loyal fanbase, the franchise’s unmatched popularity and profitability continue to shine. From lucrative sponsorships to record-breaking merchandise sales, the Cowboys have cemented their position as more than just a football team—they are a global brand.
Most Valuable Sports Teams (2024)
- Dallas Cowboys ($10.1 billion)
- Golden State Warriors ($8.8 billion)
- Los Angeles Rams ($7.6 billion)
- New York Yankees ($7.55 billion)
- New York Knicks ($7.5 billion)
- New England Patriots ($7.4 billion)
- New York Giants ($7.3 billion)
- Los Angeles Lakers ($7.1 billion)
- New York Jets ($6.9 billion)
- San Francisco 49ers ($6.8 billion)
