Ricciardo Races into New Era as Face of Ford’s F1 Comeback
In a move that marks a new chapter for both himself and the iconic automotive brand, Daniel Ricciardo has officially joined Ford as a Global Racing Ambassador. This announcement comes as Ford gears up for its much-anticipated return to Formula 1 in 2026, partnering with Red Bull Powertrains as the sport transitions into a new era of engine regulations.
Ricciardo, who stepped away from competitive racing after losing his seat with the Racing Bulls ahead of the 2024 Singapore Grand Prix, has now confirmed that his days behind the wheel are over. Though no longer competing, the Australian star remains deeply connected to motorsport. His passion for fast cars and racing culture lives on—only now, in a different capacity.
In a personal message shared with Ford team members worldwide, Ricciardo wrote:
“Hey everyone! I hope you’ve had a great summer—or winter for those of us down in Australia. I just wanted to share a little note with you alongside some exciting news. While my racing days are behind me, my passion for anything on wheels is still alive and well. That’s why I’m thrilled to be partnering with Ford as a Global Racing Ambassador.”
This collaboration signals more than just an endorsement; it’s a strategic alignment between Ricciardo’s experience and charisma and Ford’s ambition to re-establish itself at the pinnacle of motorsport. With Formula 1 set for significant technical changes in 2026, Ford’s renewed involvement as an engine supplier could shift the competitive balance on the grid. Ricciardo’s presence adds not only credibility but also star power to the brand’s motorsport revival.
Though he may no longer be chasing podiums, Ricciardo’s journey in the world of racing is far from over. As an ambassador, he’ll play a key role in connecting fans, teams, and new technology—all while carrying forward the racing spirit that made him a fan favorite around the world.
