Trackhouse Racing’s Project91 Set for Explosive Return, Promising Global Superstars in NASCAR’s Future

Trackhouse Racing’s Project91 initiative, which made waves during the 2023 NASCAR season, has played a pivotal role in reshaping the career of Shane van Gisbergen. The program gave the Australian driver an opportunity to compete in the NASCAR Cup Series, and he delivered by winning the inaugural Chicago Street Course event, propelling him to a full-time seat with Trackhouse Racing for the 2024 season.

However, despite its success, Project91 didn’t return in full force for the 2024 season. During a recent interview on SPEED SPORT’s YouTube channel, Trackhouse Racing owner Justin Marks revealed that while Project91 won’t be on the track this year, it’s far from over. Marks confirmed that the program remains a key part of Trackhouse Racing’s vision for the future. “Project91 is certainly not dead,” Marks said. “I would expect to see that on the race track sooner rather than later.”

Marks expressed his excitement about the growth of Project91, highlighting van Gisbergen as the program’s “first graduate,” signaling the potential for future drivers from different motorsport disciplines to follow in his footsteps. The initiative has drawn attention from some of the biggest names in global racing, with Marks receiving numerous inquiries from top drivers interested in participating. Despite the excitement surrounding the program, the reason for its hiatus this season was simply due to Trackhouse Racing’s focus on preparing their three full-time cars for the 2024 season.

Marks is confident, however, that Project91 will make a return in the near future. The concept has already proven to be a valuable addition to NASCAR, bringing new fans and fresh faces to the sport. With previous partnerships including van Gisbergen and Formula 1’s Kimi Räikkönen, Trackhouse Racing’s Project91 has the potential to keep drawing top-tier international drivers to NASCAR, benefiting the sport by broadening its global appeal and expanding its fanbase. Marks is eager to bring in more star drivers, and NASCAR fans can look forward to seeing Project91’s next chapter unfold soon.